You can take my review with a grain of salt: everyone else loves this book. Swisher has been reporting on advances in technology since the first personal computers hit the market. She has spent considerable time with Jobs, Gates, Zuckerberg, and Musk. She predicted that everything, everywhere, would be digitized, and then monetized. Burn Book is a history of the PC, iPod, iPad, iPhone, Google, and so on. She also reminds us of all the epic failures. Anyone recall My Space? Netscape? Vonage? Are Snapchat and Twitter going to be around a lot longer?
The point of her book seems to be to make sure that readers are fully aware that all the tech bros are awkward, juvenile, and male. She also wants us to know that she is, and always has been, smarter than all of them. The one distinction seems to be that she knows she is arrogant and condescending, unlike most of her subjects. It is a little bit fun to relive the ups and downs of tech throughout our lifetime, but Swisher doesn’t offer any insight. So who cares if she tells us how smart she is and how socially inept the bros are?
